Why List Your Vacation Rental with Coastline Realty?

Custom Property Pages Engineered for Direct Bookings

Tap into a Massive Audience of Cape May Vacationers

Tap into our powerful online presence by listing your rental property with our office. Our extensive digital marketing strategy is continuously refined to drive high-quality traffic directly to our website, ensuring your property gets maximum exposure. Every year, our platform consistently draws between 142,000 and 190,000 unique visitors and generates up to 1.1 million pageviews. With four out of our top five most visited webpages dedicated exclusively to vacation rental searches, we put your property squarely in front of an active audience looking to travel to the Cape May area.

The Premier Vacation Rental Booking Platform for Cape May, West Cape May, Cape May Point, and surrounding areas.

Our booking volume speaks for itself. Year after year, our aggressive marketing strategies and dedicated digital presence continue to shatter office records and maximize returns for our owners.
2022: Over $6.7 Million generated across 1,500+ reservations
2023: Over $8.1 Million generated across 1,600+ reservations
2024: Surpassed $10 Million generated across 1,950+ reservations
2025: Over $12.1 Million generated across 2,250+ reservations
2026 (Through July): Over $13.7 Million generated across 2,400+ reservations

We achieve these staggering figures by specializing in what we know best. 99+% of our short-term vacation rentals are exclusively located in Cape May, West Cape May, Cape May Point and Lower Township (North Cape May, Town Bank, Cape May Beach, Villas, Cold Spring). This means our vast database of high-intent renters is looking specifically for a property exactly like yours.

Your Property Featured in Our Exclusive Cape May Rental Book

While our digital reach is massive, we know that holding a physical book in your hands creates a unique and lasting impression for vacationers. Your property will be prominently featured in our beautifully printed annual rental guide. We distribute over 10,000 copies of this comprehensive guide throughout the Cape May area every single year.

This high-quality publication places your listing directly into the hands of both our loyal returning guests and new visitors exploring the region. It is a powerful, tangible marketing tool that often stays on coffee tables long after a vacation ends, keeping your property top of mind for future bookings.

Maximize Your Reach: Seamless VRBO and Airbnb Integration

Powered by our advanced RealTime Rental management platform, your property seamlessly connects our in-office agents and direct booking website to the world's largest travel networks. For owners looking to maximize their exposure, we offer dedicated add-on management for both VRBO and Airbnb to keep your calendar completely synchronized and prevent double bookings across all local and global channels.

Pioneering VRBO Management

Coastline Realty was the first real estate office in the area to offer dedicated VRBO management, and we have been successfully optimizing owner listings on the platform since 2017. Adding VRBO to your marketing strategy is an incredibly effective way to reach a massive pool of travelers, specifically for filling those highly competitive shoulder and off-season dates. Our team works around the clock to handle every guest inquiry and manage the booking process from start to finish. Your VRBO calendar and rates sync automatically with our Coastline Realty website and any other local offices you may use to rent your property.

Comprehensive Airbnb Management

We also offer full-service Airbnb management to ensure your vacation home captures maximum visibility across all major booking platforms. Just like our VRBO services, your Airbnb listing is entirely hands-off for you. Our software guarantees your availability and pricing are instantly updated and perfectly synchronized with our office calendar, your VRBO listing, and any other local brokerage channels. Contact our agents today to discuss the specific benefits of adding Airbnb management to your short-term rental strategy.

Dedicated One-on-One Service from Licensed Local Real Estate Experts

When you list your vacation home with us, you do not just get a generic customer service line. You are paired with a dedicated, licensed New Jersey REALTOR® who serves as your direct, one-on-one rental listing agent, backed by the full support of Coastline Realty's administrative team. Your personal listing agent handles every critical detail, from capturing the perfect property photos and setting competitive rental rates to providing tailored feedback and actionable suggestions to maximize your seasonal revenue.

Behind your dedicated agent is a powerhouse roster of over 30 highly educated real estate professionals and a full-time administrative support team. Our entire staff is fully trained for Cape May County's unique real estate market and is actively working to secure bookings for your property. Our office does not use a "split setup" that isolates agents into separate rental and sales departments. Because our team handles all aspects of real estate, your agent can expertly advise you on changing local trends to maximize your property's overall investment potential.

With our office open and aggressively marketing your rental seven days a week, you get the personalized attention of a single point of contact backed by the unmatched reach of Cape May's hardest working real estate team.

Access to Our Network of 47,000+ Loyal Clients

Gain immediate exposure to an established audience of more than 47,000 qualified contacts. Our comprehensive marketing strategy goes beyond standard search engine placement by actively targeting past and future Cape May visitors through strategic email newsletters. We stay consistently connected with our client base regarding local events and real estate opportunities, keeping our brand and your property top of mind.

Combined with your personal agent's direct communication with previous tenants, this proactive outreach strategy drives high-quality repeat bookings for your investment property.

Zero Upfront Fees: We Only Get Paid When You Do

We do not charge any mandatory upfront costs or hidden fees to market your property. Our management structure is performance-based, meaning we only get paid when we successfully secure bookings and generate revenue for you. Whether you are an experienced investor looking to increase your current occupancy rates or a new owner renting your Cape May property for the first time, partnering with our office is a seamless process with zero downsides. Contact our team today, and let us help you get set up for a profitable season.

Professional Social Media Marketing for Your Vacation Home

Managing multiple social media accounts for a vacation rental is incredibly time consuming. When you list with Coastline Realty, your property immediately benefits from our established, highly active presence across Facebook, Instagram, Threads, Bluesky, and Google. We have a full-time, in-house social media manager dedicated to crafting engaging content that drives high-intent vacationers directly to our booking platform.

By leveraging our aggressive digital marketing strategy, we ensure your property stays in front of a massive audience of eager renters, ultimately increasing your seasonal booking revenue without any extra effort on your part.

Unmatched Offline Marketing: From Broad Reach to Targeted Ads

We do not rely solely on digital marketing to book your vacation home; we actively dominate the local print space. When you partner with us, your investment benefits from our aggressive, year-round advertising campaigns across the region's most widely read periodicals. We heavily market our vacation rental offerings in Cape May Magazine, The Cape May Star and Wave, and the Cape May County Herald to capture the attention of thousands of regional visitors and drive them to our booking platform. Furthermore, we run property-specific advertisements in Exit Zero magazine on a rotating basis, giving your unique rental listing targeted, high-visibility exposure right where vacationers are looking.

Secure Rental Agreements Designed to Protect Your Investment

Every booking secured through our office is backed by a professionally crafted short-term rental lease designed to protect your investment. We offer the complete flexibility to include property-specific addendums so your unique house rules are strictly enforced.

Because we operate as a transaction brokerage, we firmly believe the financial agreement is between you and your guest, meaning you should have control over your money immediately. Unlike major online platforms that hold your funds hostage for weeks, months, or nearly a year until a guest actually checks in, we distribute payments to you as soon as the rental funds are received and are settled.

Our comprehensive leases also provide guests with optional travel insurance and utilize traditional refundable security deposits. We have found that both owners and tenants heavily prefer standard security deposits over the non-refundable damage insurance policies forced by third-party sites. Guests appreciate knowing their hard-earned money for security deposits is fully refundable unlike non-refundable damage insurance, while owners enjoy peace of mind knowing guests have a strong financial incentive to leave the property in the exact same condition as when they arrived.

Finally, every lease includes a clearly defined guest cancellation and refund policy in the event your property needs to be rebooked, ensuring you are never left guessing about your financial security.

There is so Much More That We Offer!

There is simply too much value to fit on a single page. Beyond our aggressive digital marketing, vast print distribution, and one-on-one agent support, Coastline Realty provides a truly comprehensive vacation rental platform for property owners. We handle the heavy lifting, from capturing authentic, high-quality property photography to managing every single guest communication from initial inquiry to final checkout. Furthermore, our direct booking platform saves your guests from the exorbitant hidden fees and platform taxes found on third-party sites, keeping your property highly competitive. With over 50 years of trusted real estate experience in Cape May since 1974, we have perfected the art of vacation rental management.

To discover everything else we offer, reach out to our office directly or contact one of our agents to learn more today!